Hey there, parents and guardians! Ever caught your little one eyeing your makeup bag with that sparkle in their eye? Or maybe they’ve already tried to swipe on some of your mascara when you weren’t looking? It’s totally normal for kids to be curious about makeup and want to experiment, especially with something as transformative as mascara. But when it comes to delicate eyes, safety and gentle formulas are key!
That’s where finding the best mascara for kids comes in. You want something that’s not just fun but also non-toxic, easy to remove, and gentle on sensitive skin and eyes. We’ve done the legwork to help you navigate the options, focusing on products that offer age-appropriate fun without the worry. Let’s dive into our top picks, keeping in mind that some popular mascaras might not be specifically designed for children but still offer good ‘free-from’ qualities, while others are truly made with young users in mind.
What to Look For When Choosing Mascara for Kids
Before we get to our reviews, here are a few things to keep in mind for a truly kid-friendly makeup experience:
- Safety First: Look for products that are non-toxic, hypoallergenic, and free from parabens, phthalates, and harsh chemicals. Pediatrician-, ophthalmologist-, and dermatologist-approved options are a huge plus!
- Easy Removal: Mascara that washes off easily with warm water or a gentle cleanser is ideal. You don’t want any tugging or harsh scrubbing near those young, delicate eyes.
- Gentle Formulas: Kids’ lashes and skin are more sensitive. Opt for formulas that won’t irritate or cause discomfort.
- Cruelty-Free: Many brands now prioritize animal welfare, which is a great bonus to teach your kids about ethical choices.
- Age-Appropriate: Sometimes it’s not just the formula but also the applicator size that makes a product suitable for smaller hands and eyes.
Let’s check out some great options that could be the best mascara for kids in your household!
Our Top Picks for Safe & Fun Mascara for Kids
essence | Lash Princess Curl & Volume Mascara
This mascara from essence is a popular choice for adults, known for delivering dramatic curl and volume without breaking the bank. While not specifically formulated for children, its vegan, cruelty-free, and ‘free from’ parabens and fragrance claims make it a more conscious choice than many conventional mascaras. If your child is looking for a touch of grown-up glam and you’re comfortable with a widely-used, budget-friendly option, this could be a consideration.
Key Features:
– Delivers dramatic volume and curl
– Peanut-shaped fiber brush prevents clumps
– Formulated without animal byproducts, parabens, and fragrance
– Certified vegan and cruelty-free
Pros:
– Affordable and widely available
– Provides noticeable curl and volume
– Vegan and cruelty-free, good for conscious choices
– Smooth application without globs
Cons:
– Not specifically formulated for children’s sensitive eyes
– Might require a dedicated makeup remover for full efficacy
User Impressions: Many users rave about the incredible lift and volume this mascara provides, often comparing it to much more expensive brands. They appreciate its long-lasting wear and the fact that it doesn’t flake, making it a reliable everyday choice for an adult. For kids, the volume might be more than desired, but the gentle claims are appealing.
Petite ‘n Pretty Fully Feathered Volumizing Mascara – Our Top Kid-Friendly Pick!
Now THIS is what we mean by the best mascara for kids! Petite ‘n Pretty is a brand designed for young creatives, and their Fully Feathered Volumizing Mascara truly shines. It’s safe, non-toxic, and boasts a lash-loving formula that adds instant thickness and definition while still looking natural. The applicator is even sized to better fit young eyes, making it super easy and fun for kids to apply themselves. Plus, it’s pediatrician-, ophthalmologist-, and dermatologist-approved – talk about peace of mind!
Key Features:
– Safe & non-toxic lash-loving formula
– Adds instant thickness, definition, and locks in curl
– Age-appropriate applicator sized for young eyes
– Pediatrician-, ophthalmologist-, and dermatologist-approved
– Cruelty-free, nut-free, gluten-free, phthalate-free, paraben-free, vegan
Pros:
– Specifically designed for children and tweens
– Exceptional safety certifications from medical professionals
– Easy and fun to apply with a custom brush
– Formulated without common allergens and irritants
Cons:
– Pricier than some mass-market options
– Might offer a more subtle look compared to adult mascaras
User Impressions: Parents absolutely adore this mascara for their children, loving the natural yet enhanced look it provides. They frequently praise its safety credentials and how easily their kids can use it without making a mess. It’s often highlighted as the go-to for kids’ first mascara experiences.
essence | Lash Princess False Lash Waterproof Mascara
Another popular pick from essence, this waterproof version offers the same dramatic false lash effect but with added staying power. While its waterproof nature makes it resilient against sweat and tears (perfect for a rainy day or a dance recital!), remember that waterproof mascaras are generally harder to remove. This means they require a specific makeup remover, which might be a bit harsh or tricky for sensitive young eyes. For occasional, special event use, it could be an option, but for everyday wear, easy removal is usually preferred for kids.
Key Features:
– Waterproof formula for long-lasting wear
– Conic-shaped fiber brush for length and dramatic volume
– Resists flaking and fading
– Vegan & cruelty-free, free from parabens, fragrance, & microplastic particles
Pros:
– Excellent staying power, great for active kids or humid conditions
– Provides a significant false-lash effect
– Vegan and cruelty-free
– Good value for the performance
Cons:
– Waterproof formula can be difficult to remove, potentially irritating for kids
– Not specifically formulated for children’s eyes
– Requires a dedicated makeup remover
User Impressions: Users love this for its incredible waterproof durability and impressive volume, often saying it stays put through anything. For adults, it’s a go-to for events or humid climates. For kids, parents suggest using it sparingly due to removal challenges.
essence | Lash Princess False Lash Effect Mascara (3-pack)
The original viral sensation from essence, this mascara delivers dramatic volume and sculpted length, making false lashes seem unnecessary. This convenient 3-pack is great for stocking up. Like its sister products, it’s cruelty-free and free from many common irritants like alcohol, oil, parabens, and fragrance. It provides a noticeable “false lash” look, which might be more intense than some parents want for their children, but for older kids or special occasions, it’s a well-loved and budget-friendly choice.
Key Features:
– Delivers dramatic volume and sculpted length for a false-lash effect
– Conic-shaped fiber brush
– Cruelty-free, free from alcohol, oil, parabens, fragrance, & microplastic particles
– Convenient 3-pack for stocking up
Pros:
– Excellent value, especially in a multi-pack
– Provides a bold, dramatic look
– Free from common irritants
– Cruelty-free
Cons:
– Not specifically designed for children’s sensitive eyes
– The dramatic effect might be too much for a natural kid look
– Can sometimes clump if not applied carefully
User Impressions: This mascara is a cult favorite for a reason, with users consistently praising its ability to create super long, voluminous lashes. Many say they get asked if they’re wearing falsies. It’s a popular option for teens and adults, and some parents might consider it for older tweens seeking a more noticeable look.
e.l.f. Lash ‘N Roll Mascara
e.l.f. is known for its affordable yet high-quality makeup, and the Lash ‘N Roll Mascara lives up to that reputation. This mascara is designed for maximum curl and lift, with a unique double-sided, curved silicone brush that separates and coats each lash. It’s a great option because e.l.f. products are 100% vegan, cruelty-free, and made with “skin-loving ingredients” minus the toxins. While not explicitly for kids, its gentle ethos and accessible price point make it a solid choice for teens and tweens looking for a reliable, everyday curl.
Key Features:
– Provides maximum curl and unbeatable lift without a lash curler
– Double-sided and curved silicone brush for precision application
– Separates, lifts, and evenly coats each lash
– Long-lasting, smudge- and flake-resistant formula
– 100% vegan, cruelty-free, and leaping bunny certified
Pros:
– Very affordable and widely available
– Excellent curling and lifting capabilities
– Vegan and cruelty-free, made with “skin-loving ingredients”
– Smudge and flake-resistant for all-day wear
Cons:
– Not specifically formulated for young children’s eyes
– The curl might be too intense for a subtle look
User Impressions: Reviewers love how this mascara truly lifts and curls lashes, making eyes look more open and awake. They appreciate the precise application brush and the fact that it doesn’t smudge or flake. It’s often recommended as a great everyday mascara for a natural yet enhanced look.
Pink Mascara Colored Eyes Makeup Best Natural
For kids who love to express themselves with a splash of color, a fun colored mascara like this pink option can be a fantastic choice! While the product listing emphasizes “natural” and “volumizing,” the main draw here is the variety of shades (this line offers 6 colors). Colored mascaras are a great way for young ones to experiment with makeup in a playful, low-commitment way. Just ensure that any colored mascara you choose has clear safety certifications or, like this one, promises a “natural” formulation and ease of washing off, which is crucial for sensitive eyes. Always double-check ingredient lists for allergens.
Key Features:
– Volumizing formula for fuller, thicker-looking lashes
– Long-lasting wear, resists smudging and flaking
– Buildable coverage without clumping
– Curved brush for even application
– Available in versatile shades like pink, purple, blue, white, black, and brown
Pros:
– Fun and vibrant color options for creative expression
– Provides good volume and length
– Buildable formula allows for desired intensity
– Easy application
Cons:
– “Best Natural” claim should be verified with ingredient list if not explicitly stated as non-toxic for kids
– Not specifically designed or certified for children’s eyes
– Might not be as gentle as a dedicated kid-friendly formula
User Impressions: Users enjoy the vibrant color payoff and the fun factor of this mascara. They mention it’s a great way to add a pop of color for parties or creative looks. While specific safety claims for children aren’t always front and center for generic colored mascaras, the appeal lies in the playful aspect.
essence | Lash Princess Sculpted Volume Mascara
The essence Lash Princess Sculpted Volume Mascara allows for a customizable lash look, from highly dramatic to an ultimate fanned-out effect. Its creamy black texture helps sculpt lashes without weighing them down. As with other essence mascaras, it’s vegan, cruelty-free, and free from parabens, fragrance, preservatives, and microplastic particles, making it a “cleaner” option in the general market. For older tweens who want to experiment with different lash styles and prefer a mascara that doesn’t flake or fade, this could be a great pick, always keeping in mind it’s an adult-focused product.
Key Features:
– Sculpts lashes for customizable volume, from dramatic to defined
– Creamy black texture
– Lasts all day without flaking, fading, or wearing down
– Vegan & cruelty-free, free from parabens, fragrance, preservatives, & microplastic particles
Pros:
– Customizable volume and definition
– Long-lasting and durable wear
– Vegan and cruelty-free, with many “free-from” claims
– Affordable and easy to find
Cons:
– Not specifically formulated for children’s eyes
– May offer a more intense look than desired for younger kids
User Impressions: This mascara is praised for its ability to create a variety of lash looks, from subtle enhancement to full-on drama. Users appreciate its creamy texture and smudge-proof wear. For a child, it’s a sturdy, reliable choice for an older teen or if a very defined look is desired for a specific occasion.
Petite ‘n Pretty Feather Stretch Tubing Washable Mascara – Another Top Kid-Friendly Pick!
Here’s another fantastic contender for the best mascara for kids from Petite ‘n Pretty! This Feather Stretch Tubing Washable Mascara is a game-changer for easy removal – it’s warm water washable, meaning no harsh scrubbing or makeup remover is needed. The tubing technology combs and stretches each lash to its fullest potential, extending length without clumping. Like its sibling, it’s safe, non-toxic, and pediatrician-, ophthalmologist-, and dermatologist-approved, making it an excellent choice for young, sensitive eyes. The featherlight formula is perfect for achieving long, natural-looking lashes.
Key Features:
– Safe & non-toxic tubing washable mascara
– Combs and stretches lashes for maximum length
– Warm water washable – no makeup remover needed!
– Age-appropriate applicator sized for young eyes
– Pediatrician-, ophthalmologist-, and dermatologist-approved
– Cruelty-free, nut-free, gluten-free, phthalate-free, paraben-free, vegan
Pros:
– Incredibly easy and gentle removal with warm water
– Specifically designed and certified safe for children
– Provides impressive length and separation without clumps
– Formulated without common allergens and irritants
Cons:
– Higher price point compared to adult mass-market mascaras
– Focuses more on length than dramatic volume
User Impressions: Parents and kids alike absolutely love how easy this mascara is to remove with just warm water – a huge selling point for peace of mind. They also commend the natural, elongated look it gives to lashes, perfect for a subtle and age-appropriate enhancement. It’s frequently recommended for first-time mascara users.
DeMoce Hair Chalk 8pcs Temporary Hair Color for Kids – Important Note: NOT MASCARA!
Important Disclaimer: This product, DeMoce Hair Chalk, is NOT mascara and should NEVER be applied to the eyelashes or near the eyes. It is a temporary hair color product for kids. While it might appear in searches for “fun makeup for kids” or “colorful cosmetics,” it is crucial to understand its intended use. Applying hair chalk near or on the eyes can cause severe irritation, infection, or other harm. We’ve included it here solely to highlight the distinction and educate parents on what not to use as mascara. This is a great product for adding temporary, vibrant streaks to hair, offering a fun way for kids to express creativity without permanent commitment.
Key Features:
– 8 fun temporary hair colors (Red, Gray, Blue, Green, Orange, Purple, Pink, Sky Blue)
– Easy to color hair and washes out easily with shampoo
– Made of natural plants, non-toxic materials (deionized water, glycerol, pearl luster)
– Comes in an exquisite, portable package
– Awesome gift for creative kids for temporary hair fun
Pros:
– Safe for use on hair and skin (for temporary tattoos included in some sets)
– Offers vibrant, temporary color without damage
– Easy to apply and wash out from hair
– Great for parties, dress-up, or creative play
Cons:
– ABSOLUTELY NOT FOR USE ON EYELASHES OR NEAR EYES
– Colors might not show up as vibrantly on very dark hair
– Can be a bit messy during application to hair
User Impressions: Kids and parents love this hair chalk for its bright colors and the ability to change hair color for a day. It’s praised for being easy to use and for washing out cleanly. It’s a fantastic, safe option for hair experimentation, but again, please keep it far away from the eyes!
IT Cosmetics Superhero Mascara Full Size – Volumizing and Lengthening Mascara – Premium Adult Mascara (Not for Kids)
The IT Cosmetics Superhero Mascara is a cult-favorite, high-performance product lauded by makeup artists and beauty enthusiasts for its incredible volumizing and lengthening capabilities. It’s designed to transform sparse or short lashes into long, full ones, even boasting a clinically proven formula with “Elastic Stretch Technology.” It also contains lash-loving ingredients like hydrolyzed collagen, B vitamins, and peptides to support healthier-looking lashes. However, it’s important to clarify: this is a premium adult mascara, developed with insights from plastic surgeons and dermatologists for adult lash needs. While its gentle ingredients for adults are a plus, it’s generally too intense, too expensive, and not specifically formulated for children’s delicate eyes. For your child’s first forays into makeup, a dedicated kid-friendly formula is always a better choice than a high-performance adult product.
Key Features:
– Our #1 best-selling mascara for length and volume
– Clinically proven to give super volume, length, and elastic stretch in one coat
– Exclusive Elastic Stretch Technology wraps each lash
– Contains lash-loving ingredients: Hydrolyzed Collagen, B vitamin, Peptides
– Smudge-proof and long-lasting formula
Pros:
– Delivers dramatic volume and length
– Contains beneficial ingredients for lash health (for adults)
– High-quality, professional-grade performance
– Long-lasting wear
Cons:
– NOT recommended for children due to intensity and cost
– Designed for adult lash needs, not sensitive young eyes
– Significantly more expensive than kid-specific or budget-friendly options
– The dramatic effect is likely too much for kids
User Impressions: Users absolutely swear by this mascara for its ability to deliver truly transformative results, making lashes look incredibly long and full. It’s a top choice for adults seeking a powerful, high-impact mascara. For children, however, this would be an over-the-top and inappropriate choice.
Why Prioritize Kid-Specific Formulas?
You might be thinking, “What’s the big deal? It’s just mascara!” But a child’s eyes and the skin around them are much more sensitive than an adult’s. They’re more prone to irritation, allergic reactions, and even infections if products aren’t formulated with their unique needs in mind. Choosing a product designed for kids means:
- Fewer Irritants: These products often skip common allergens and harsh chemicals.
- Easier Removal: Preventing tugging and rubbing, which can damage delicate lashes and skin.
- Age-Appropriate Application: Brushes and wands are often sized for smaller hands and eyes.
- Peace of Mind: Knowing it’s been vetted for safety by pediatricians or ophthalmologists.
It’s about making sure their introduction to makeup is a positive, fun, and safe experience!
FAQ Section
Q1: Is mascara safe for young kids?
A1: Mascara can be safe for young kids if you choose products specifically designed for them. Look for formulas labeled as non-toxic, hypoallergenic, pediatrician- and ophthalmologist-approved, and free from harsh chemicals. Avoid adult-strength or waterproof mascaras for children.
Q2: What ingredients should I avoid in mascara for children?
A2: For children, it’s best to avoid parabens, phthalates, synthetic fragrances, harsh preservatives, and strong dyes. Waterproof formulas also contain ingredients that can be irritating and require tougher removers. Opt for products with “clean” ingredient lists and those that are clearly labeled as safe for sensitive eyes or children.
Q3: How do I remove mascara from my child’s lashes easily?
A3: The easiest way to remove mascara from a child’s lashes is by using a warm water washable formula, like the Petite ‘n Pretty Tubing Mascara. For other gentle formulas, a soft cloth soaked in warm water or a tiny amount of a mild, tear-free baby shampoo can work. Always be gentle and avoid rubbing.
Q4: At what age can kids start wearing mascara?
A4: There’s no set “right” age, as it depends on individual maturity and parental comfort. Generally, light, kid-friendly mascara can be introduced for special occasions or play for tweens (around 8-12 years old) who show interest. Younger children should stick to play makeup designed purely for fun and easy removal, away from the eyes.
Q5: Are colored mascaras safe for kids?
A5: Colored mascaras can be fun for kids, but their safety depends on the brand and formulation. As with black or brown mascara, prioritize colored options that are explicitly non-toxic, hypoallergenic, and designed for sensitive eyes. Always check the ingredient list and brand reputation, and never use hair chalk or other non-eye products on lashes.
Q6: What’s the difference between regular mascara and kid-friendly mascara?
A6: The key differences lie in the formulation and intended use. Kid-friendly mascaras are typically non-toxic, hypoallergenic, easier to remove, and contain fewer harsh chemicals. They are designed for sensitive young eyes and often come with age-appropriate applicators. Regular adult mascaras, especially waterproof or long-wearing ones, contain stronger pigments and formulas that can be irritating and difficult for children to remove.
Q7: Can my child use waterproof mascara?
A7: It’s generally best to avoid waterproof mascara for children. While durable, it’s significantly harder to remove, often requiring oil-based cleansers or rigorous rubbing, which can irritate delicate young eyes and lashes. Opt for washable formulas for easy and gentle removal.
Ready for Safe & Sparkly Eyes?
Choosing the best mascara for kids doesn’t have to be a daunting task. By focusing on safety, gentle ingredients, and easy removal, you can ensure your child’s first experiences with makeup are magical, fun, and worry-free. Brands like Petite ‘n Pretty are leading the way in creating products specifically tailored for young, sensitive eyes, giving you excellent options.
Remember, it’s all about letting them explore their creativity in a safe and age-appropriate way. Happy experimenting!